考虑用户偏好的奖励机制下共享单车分流停车引导策略研究

doi:10.3976/j.issn.1002-4026.2022.06.016

Abstract

Abstract:

To alleviate the random-parking problem of shared bicycles due to insufficient parking spaces, this paper proposes a diversion guidance strategy for parking shared bicycles and sets the corresponding reward measures according to user behavior. A survey of stated preference is designed to obtain the user behavior choice preference data. Subsequently, the Logit model is used to analyze the data and build a reward mechanism to encourage the diversion parking by shared-bicycle users. Moreover, a multiobjective optimization model is constructed for minimizing enterprise cost and maximizing transfer parking demand. Yongtaizhuang subway station in Xisanqi is used as an example to examine the practical operability of this strategy. Results show that the user acceptance of the proposed strategy is 60%, and 58.33% of the excessive parking demand is successfully transferred. This strategy can mitigate the problem of insufficient parking spaces for shared bicycles to a certain degree and provides effective suggestions for managing the parking of shared bicycles.

Key words: urban transportation, shared-bicycle parking, user preferences, reward mechanism, guidance strategy

CLC Number:

U491.1

PENG Peng, JIA Shun-ping. Diversion parking guidance strategy of shared bicycles under reward mechanism considering user preference[J].Shandong Science, 2022, 35(6): 123-130.

Figures/Tables 9

Fig.1

Fig.2

Fig.3

Fig.4

Table 1

Table 2

Table 3

BL model parameter values"

变量	属性	系数	系数估计值	显著性检验值	显著度
$x 1$	原停车点到推荐分流停车点之间的距离	$β 1$	-0.002 45	-8.04	<0.001
$x 2$	推荐分流停车点是否与用户来路同方向	$β 2$	0.453 55	4.95	<0.001
$x 3$	到推荐停车点是否需要过马路	$β$ ₃	-0.147 47	-1.68	0.093
$x 4$	货币奖励	$β 4$	1.209 36	13.76	<0.001

Table 3

Table 4

Table 5

References 19

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停车方式	要素	属性	水平
分流停车 (接受推荐)	x₁	原停车点到推荐分流停车点之间的距离	100 m,200 m,400 m
分流停车 (接受推荐)	x₂	推荐分流停车点是否与用户来路同方向	1是,0否
就地停车 (不接受推荐)	x₃	到推荐停车点是否需要过马路	1是,0否
就地停车 (不接受推荐)	x₄	货币奖励	0.5元,1.0元,1.5元

最佳停车点	用户来向	推荐比例
A1		B₁	B₂	B₃
	由北至南	30.97%	27.63%	12.33%
	由东至西	29.13%	19.29%	47.08%
	由南至北	16.18%	17.53%	22.91%
	由西至东	16.12%	38.65%	22.40%
	总计	23.10%	25.78%	26.18%
A2	由北至南	28.73%	16.87%	33.16%
	由东至西	21.31%	21.31%	47.90%
	由南至北	15.98%	14.79%	35.78%
	由西至东	18.73%	27.20%	18.38%
	总计	21.18%	20.05%	33.80%

工作日早高峰指标名称	最佳停车点
工作日早高峰指标名称	A₁	A₂
共享单车停车需求	210	250
所需转移需求	160	200
推荐比例	75.06%	75.03%
用户接受度	60.98%	60.94%
预计转移车辆数	96	114
企业成本(货币)	88.974 1元

Diversion parking guidance strategy of shared bicycles under reward mechanism considering user preference

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方案编号	原停车点到推荐停车点距离x₁/m	是否顺路x₂(1是,0否)	是否需要过马路x₃(1是,0否)	货币奖励x₄/元
1	200	0	1	0.5
2	100	0	0	1.0
3	400	0	1	1.5
4	400	1	1	1.0
5	200	1	0	1.5
6	400	1	0	0.5
7	100	1	1	0.5
8	200	1	1	1.0
9	100	1	1	1.5

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方案编号	原停车点到推荐停车点距离x₁/m	是否顺路x₂(1是,0否)	是否需要过马路x₃(1是,0否)	货币奖励x₄/元
1	200	0	1	0.5
2	100	0	0	1.0
3	400	0	1	1.5
4	400	1	1	1.0
5	200	1	0	1.5
6	400	1	0	0.5
7	100	1	1	0.5
8	200	1	1	1.0
9	100	1	1	1.5

方案编号	原停车点到推荐停车点距离x₁/m	是否顺路x₂(1是,0否)	是否需要过马路x₃(1是,0否)	货币奖励x₄/元
1	200	0	1	0.5
2	100	0	0	1.0
3	400	0	1	1.5
4	400	1	1	1.0
5	200	1	0	1.5
6	400	1	0	0.5
7	100	1	1	0.5
8	200	1	1	1.0
9	100	1	1	1.5